Here’s the new site I built for my friend and associate Lalo Alacaraz

My POCHO partner — Jefe-in-Chief Lalo Alcaraz — needed a new website since the one we built for him in 2011 was getting pretty stale. is still in development since Lalo has been on the road promoting COCO, the smash Pixar animated feature film on which he was a cultural consultant, so what you see is only a small portion of the ultimate site.

We’re using this barebones site to sell his latest Cartoon Calendar, so make sure to check out the store page, and order your 2018 Calendar now! 

Need a new or refreshed website? Hit me up!

New Website: The Menendez Murders by Robert Rand

We launched this website yesterday:


Journalist Robert Rand has been covering the Menendez brothers murders since the 1990s and is consulting on NBC’s new Law & Order True Crime: The Menendez Murders miniseries.

He’s also finishing a book — full of previously undisclosed secrets that will shock the nation. The Menendez Murders is due out next Spring.

He needed a site to serve as his base for promoting the book and growing his own brand.

I built a one-page WordPress site that features the book blurb and his bio, a link to preorder from Amazon, and embedded his Twitter timeline to keep it current.

A video of an interview with Rand and a screencap of a phone call from imprisoned brother Lyle Menendez highlight the author’s unique access.

  • Web geekery: The site is built entirely with free WP themes and plugins! 🙂

Need a new or refreshed website? Hit me up!

This mobile-first website just went live

My website just went live  — a mobile-first. one-page site for a small company that repairs and restores damaged alloy wheels/rims.

TruWheel has been in business since 1993, and their old website looked like the last millennium.

What they needed was a new site that looked good on mobile since ~75% of site’s visitors will find TruWheel on their phones.

What we wanted to focus on was

  • Reasons to choose TruWheel: We show five slides with TruWheel’s “unique value proposition” and links to their YELP reviews
  • Location: Map and address in multiple locations written and directions (“…west of the freeway”)
  • Contact: Call, email: Dial right from the website or send email

Pretty cool, I think!

Need a new or refreshed website? Hit me up!